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Tips for producing a Community Newsletter

Tips for producing a Community Newsletter

A newsletter can be an effective way of marketing your community group or organisation and sharing key messages and activities. Zakazukha has worked with several communities to write, design and produce regular community newsletters including regional and Indigneous communities. We currently produce a bi-monthly newsletter for the Kowanyama Aboriginal Shire Council in Far North Queenslamnd to share […]

The Power of Brand

The Power of Brand

With so much emphasis on return on investment (ROI) in all forms of marketing, particularly digital, it’s worth remembering the power of your brand and continually nurturing its awareness. Sure, we need to measure our marketing output to ensure we stay on budget and achieve results but being in the right place at the right […]

PR for small business on the Gold Coast

PR for small business on the Gold Coast

Do you run a small business on the Gold Coast?  You might be facing the challenge of standing out in an extremely competitive market. One effective way to increase visibility and credibility is through public relations (PR). PR strategies can help small businesses on the Gold Coast to build relationships with their target audience, increase […]

Demystifying the value of marketing and communications

Demystifying the value of marketing and communications

In the world of business, we often encounter an amusing paradox when it comes to valuing services. Picture this: a plumber comes to your house to fix a leak and nonchalantly quotes you $1000 for the job. You might do a double-take, but chances are, you’ll pay up without too much fuss. We don’t usually […]