• How to prepare your business for the “festive season”
    24/11/2022

    How to prepare your business for the “festive season”

    Christmas and New Year are yet again upon us! It’s time to prepare your business and your employees for what’s to come, whether this is the most profitable time of the year for your business or you’re choosing to close for Christmas. There is no doubt this year more people will take time off or […]

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  • Our recent Yaka at Zaka event roundup
    25/10/2022

    Our recent Yaka at Zaka event roundup

    Last month (20th of October), Zakazukha hosted our biannual networking event – Yaka at Zaka, a casual celebration where our clients, the Zaka team, as well as local Gold Coast businesses can get together to enjoy a drink or two and a bite to eat. This was our second Yaka at Zaka event ever, and […]

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  • The Optus data breach: a lesson in bad crisis communications
    25/10/2022

    The Optus data breach: a lesson in bad crisis communications

    Over the past few weeks, the Australian news cycle has been dominated by one of the largest cyber-attacks in our nation’s history – the unprecedented Optus data breach. Having tarnished the telecom giant’s reputation amongst customers, the government, consumer advocates, regulators, and the Australian public, Optus further magnified the breach fallout with a series of […]

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  • The ‘how to’ on website planning
    25/10/2022

    The ‘how to’ on website planning

    Have you been thinking about redesigning your website? Maybe you’ve recently had a brand refresh, your products or services have been updated, or perhaps your website is looking a little outdated – forgive our gasp and cringe if you’re still stuck in the 90s, even though the fashion world is revisiting this era and we’re […]

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  • Awards recognise Plant Doctor’s business growth
    24/10/2022

    Awards recognise Plant Doctor’s business growth

    Awards are a great tool to add to an overall marketing strategy as they promote brand recognition and create social proof. Zakazukha’s long-time client Plant Doctor was recently announced as a monthly winner of the coveted Gold Coast Business Excellence Awards for the Manufacturing category. Despite being Plant Doctor’s third win for the local business […]

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  • What is the role of a logo?
    28/09/2022

    What is the role of a logo?

      Famous American art director and graphic designer, Paul Rand (the brainchild behind iconic logos for brands like IBM and Westinghouse) once said, “the primary goal of a logo is to identify.” When designing a logo, it’s important to understand there really are no set rules. At its core, the purpose of a logo is […]

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  • The Ultimate Digital Marketing Checklist
    21/09/2022

    The Ultimate Digital Marketing Checklist

    Not sure how to start your digital marketing strategy? This is why we created “The Ultimate Digital Marketing Checklist” ✓ Download it for free now and kickstart your sales strategy ✓ Enjoy this beginner’s guide to digital marketing.

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  • Locals only marketing
    28/09/2022

    Locals only marketing

    When I moved from Barcelona to the Gold Coast seven years ago, I honestly didn’t know much about this iconic beach town or the new suburb I was living in. Fortunately, over time as I became more familiar with the area and started to feel like a real Gold Coaster, I was lucky enough to […]

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  • Brand building at pet events
    22/08/2022

    Brand building at pet events

      Recently Ipromea took part in three pet industry and trade events in Sydney and the Gold Coast. With the support of Zakazukha, they were able to engage with visitors using some branded collateral, visually appealing stands, product displays, competitions, discounts, and event marketing in the lead up to each event via social media, blogs […]

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  • We had a Yaka @ Zaka!
    14/07/2022

    We had a Yaka @ Zaka!

    The Zakazukha team hosted our first ever biannual networking party, Yaka @ Zaka, at our headquarters in Burleigh to celebrate the end of the financial year. Safe to say, it was AWESOME! There was plenty of food to go round thanks to the Instagram-worthy grazing board and tasty Mexican snacks, as well as endless drinks […]

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